When to Take Profits | Stock News & Stock Market Analysis - IBD (2024)

When to Take Profits | Stock News & Stock Market Analysis - IBD (1)When to Take Profits | Stock News & Stock Market Analysis - IBD (2)When to Take Profits | Stock News & Stock Market Analysis - IBD (3)

When to TakeProfits

You don't need to hit home runs to win the investing game. Focus on getting base hits. To grow your portfolio substantially, take most gains in the 20%-25% range.

Though contrary to human nature, the best way to sell a stock is while it's on the way up, still advancing and looking strong to everyone.

As IBD founder William J. O'Neil says, "The secret is to hop off the elevator on one of the floors on the way up and not ride it back down again."

So after a significant advance of 20% to 25%, sell into strength. When you sell like this, you won't be caught in heart-rending 20% to 40% corrections that can hit market leaders.

Why 20%-25%?

Typically, growth stocks tend to advance 20% to 25% after breaking out of a proper base, then decline and set up new bases, and in some cases resume their advances.

So in most cases (see the 8-week hold-rule exception), you're better off locking in your gains to avoid watching your profits disappear as the stock corrects. And you can potentially compound those gains by shifting that money into other stocks that are just starting a price run.

By following this disciplined approach, you'll regularly nail down the kind of solid gains that lead to large, overall profits in your portfolio.

The Rule of 72

This simple calculation shows how effective following the 20%-25% profit-taking rule can be.

Here's how it works: Take the percentage gain you have in a stock. Divide 72 by that number. The answer tells you how many times you have to compound that gain to double your money. If you get three 24% gains — and re-invest your profits each time — you will nearly double your money. It's much easier to get three 20%-25% gains out of different stocks than it is to get a 100% profit out of one stock. Those smaller gains still lead to big overall profits.

The table below shows how that works:

When to Take Profits | Stock News & Stock Market Analysis - IBD (4)

IBD LEADERBOARD GIVES YOU A LIST OF SUPERIOR STOCKS, BUY POINTS, AND SELL SIGNALS. GET INSTANT ACCESS TO THIS POWERFUL PRODUCT.

Calculating the 20%-25% Gain

The 20%-25% profit-taking zone is based on the stock's ideal buy point. That may differ from your own purchase price.

As we saw in How to Buy Stocks the ideal buying range is from the ideal buy point up to 5% above that price.

So let's say you bought 2% above the ideal buy point. If the stock then goes up 20%-25% from the ideal buy point, your profit would be 18% to 23%. See the chart below for an example of how this works.

When to Take Profits | Stock News & Stock Market Analysis - IBD (5)

The 20%-25% Profit-Taking Rule in Action

View the chart markups below to see how — and why — you want to take most profits once a stock is up 20%-25% from its most recent buy point.

When to Take Profits | Stock News & Stock Market Analysis - IBD (6)

When to Take Profits | Stock News & Stock Market Analysis - IBD (7)

NEXT TOPIC: The 8-Week Hold Rule

When to Take Profits | Stock News & Stock Market Analysis - IBD (2024)

FAQs

When should you take profits in the stock market? ›

Here's a specific rule to help boost your prospects for long-term stock investing success: Once your stock has broken out, take most of your profits when they reach 20% to 25%. If market conditions are choppy and decent gains are hard to come by, then you could exit the entire position.

What is the 3-5-7 rule in trading? ›

A risk management principle known as the “3-5-7” rule in trading advises diversifying one's financial holdings to reduce risk. The 3% rule states that you should never risk more than 3% of your whole trading capital on a single deal.

When to sell IBD? ›

As IBD founder William J. O'Neil says, "The secret is to hop off the elevator on one of the floors on the way up and not ride it back down again." After a significant advance of 20% to 25% from a proper buy point, consider selling at least some shares into that strength.

What is the 5 rule in the stock market? ›

This sort of five percent rule is a yardstick to help investors with diversification and risk management. Using this strategy, no more than 1/20th of an investor's portfolio would be tied to any single security. This protects against material losses should that single company perform poorly or become insolvent.

What is the best take-profit strategy? ›

Best profit-taking strategies to enhance your trading
  • Trend following exits. The most basic of all trading strategies revolve around moving averages. ...
  • ATR trailing stops. ...
  • Using support and resistance for exits. ...
  • Using divergence signals to exit your positions. ...
  • Time-based exits. ...
  • Candlestick exits. ...
  • Fundamental exits.

What is the 8 week hold rule? ›

The 8-week hold rule, developed by Investor's Business Daily (IBD), states that if a stock gains upwards of 20% within 1-3 weeks of a proper breakout, it should be held for eight weeks, as such stocks often become the market's biggest winners.

What is 90% rule in trading? ›

The 90 rule in Forex is a commonly cited statistic that states that 90% of Forex traders lose 90% of their money in the first 90 days. This is a sobering statistic, but it is important to understand why it is true and how to avoid falling into the same trap.

What is the 80% rule in trading? ›

The Rule. If, after trading outside the Value Area, we then trade back into the Value Area (VA) and the market closes inside the VA in one of the 30 minute brackets then there is an 80% chance that the market will trade back to the other side of the VA.

What is the 80 20 rule in trading? ›

While stock market investors rely on several rules to formulate their investment strategies, the 80-20 rule remains the most famous. Before we proceed, if you're wondering, 'what is the 80-20 rule? ' - it simply means that 80% of your portfolio's gains come from 20% of your investments.

What is the 10 am rule in stock trading? ›

Traders that follow the 10 a.m. rule think a stock's price trajectory is relatively set for the day by the end of that half-hour. For example, if a stock closed at $40 the previous day, opened at $42 the next, and reached $43 by 10 a.m., this would indicate that the stock is likely to remain above $42 by market close.

What is the 3 day rule in stocks? ›

In short, the 3-day rule dictates that following a substantial drop in a stock's share price — typically high single digits or more in terms of percent change — investors should wait 3 days to buy.

What is the best day to sell stocks? ›

If Monday may be the best day of the week to buy stocks, then Thursday or early Friday may be the best day to sell stock—before prices dip.

What is the 70 30 rule in stocks? ›

What Is a 70/30 Portfolio? A 70/30 portfolio is an investment portfolio where 70% of investment capital is allocated to stocks and 30% to fixed-income securities, primarily bonds.

What is No 1 rule of trading? ›

Rule 1: Always Use a Trading Plan

You need a trading plan because it can assist you with making coherent trading decisions and define the boundaries of your optimal trade. A decent trading plan will assist you with avoiding making passionate decisions without giving it much thought.

What is the golden rule of stock? ›

In short, macroeconomics is arguably the most important determinant of equity returns. This fact leads to what I call the “Golden Rule for Stock Market Investing.” It simply says, “Stay bullish on stocks unless you have good reason to think that a recession is around the corner.” The evidence for this is strong.

How long should I hold a stock to make profit? ›

Though there is no ideal time for holding stock, you should stay invested for at least 1-1.5 years. If you see the stock price of your share booming, you will have the question of how long do you have to hold stock? Remember, if it is zooming today, what will be its price after ten years?

Should I take my money of the stock market? ›

The answer to that question depends on which part of your investment portfolio you're asking about. For the portion of your portfolio that you tap into to pay current and near-term expenses—such as your son or daughter's upcoming tuition bill—going to cash can make sense.

Is it better to sell stocks in loss or profit? ›

An investor may also continue to hold if the stock pays a healthy dividend. Generally, though, if the stock breaks a technical marker or the company is not performing well, it is better to sell at a small loss than to let the position tie up your money and potentially fall even further.

How long do you keep stocks to earn a good profit? ›

Investors have the opportunity to ride out some of these highs and lows over a period of many years or even decades to generate a better long-term return. Looking back at stock market returns since the 1920s, individuals have rarely lost money investing in the S&P 500 for a 20-year time period.

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